Aside from beautiful typography and motion graphics, the future of information is in question in this quick video. Maya Research presents this beautiful video. Stay around at the end to see the other videos in the series or check out their website.
I am really impressed. The more I read about Ford the more I am starting to understand that they get it! Scott Monty has made a lot of progress in 15 months and, well, they’re living it and doing it.
The Dream Life of Angels: not so much without dialogue, but without soundtrack.
Celebration (Festen): It’s once of the Dogme 93 movies, but it’s still left an impression on me that I will never forget. No soundtrack on this one either.
Poster Boy: I was REALLY impressed by this movie, mostly because for once I forgot the quality of the filming over the very compelling storyline. That’s when you know low-fi can have legs.
Phone Arena presented a study from Retrevo about the people who use the two most popular phones out there. So, what did they say? Here’s the gist:
It seems that those who use BlackBerry devices see themselves as average, ordinary people while iPhone users have a somewhat exalted view of themselves.
Image: Phone Arena
My Aunt Barb (and apparently the whole world already knows about this) sent me a message of an answering machine in Australia. Check it out![wpaudio url=”http://22.214.171.124/~twimciac/twimcia/wp/wp-content/uploads/2009/10/School.mp3″ text=”Australian School Message”]
The above caption would read:
We have been friends for years, ever since our college years! Sell us your beer!
Um, no. I just looked up “multi-ethnic group” in iStockphoto and this is one of 32,000 images that come up. So I see the point David Meerman Scott has on his site (thanks to a Tweet from Gary Slack) about using stock photography.
As a creative, I totally agree. But you might ask yourself: I don’t have the money — so I am going to shoot people? What am I supposed to do with a limited budget? It’s a good question and definitely one that deserves thought. Once upon a time I needed to find an image for a newspaper article. Specifically, a cluttered closet. There was exactly one image I found that was perfect and the cost to license it from Getty was $30,000 for a 250k circulation. $30,000. (That’s a well-equipped Mazdaspeed3 for those counting.)
We got it done for less than $1,500 thanks to Howard Ash and it was an image the client owned outright and clear. And you can guarantee no one else was using that image. So, here are some options:
- Find a photographer to do the work. Sometimes if you’re willing to make some sacrifices, photographers will meet you half way.
- You can save money (sometimes some grief) using your employees as talent, especially if it fits the concept.
- Post something in Craigslist for models. It is a hassle, but if you’re organized, it can work well.
The keys are organization, flexibility and determining how long you’ll need the images. But don’t let cost be the only factor. Remember: Your brand is on the line.
And for those of you wanting to know more about some really inexpensive, highly talented photogs, let me know and I will let you know.
Great ideas are made of these
Who am I to disagree!
Not quite the lyrics, but since school I’ve been a huge fan of IDEO. They have a labs section, which begs the question: why doesn’t everyone who’s a creative have a labs section? Check out their work and enjoy! Do you have a creative playground on the Interwebs?
No, you’re not misreading that. Apparently someone’s gone out and recreated a PanAm first-class cabin in his own home. A man after my own heart. I would LOVE to do that based on a Constellation, though. *drool* Check out the article and, if you feel like really geeking out, check out the PanAm Heritage website.