There seems to be a huge race among many companies to get a certain number of fans and followers. This press release from Porsche must be the most admirable expression of love: the names of 27,000 Facebook fans on a one-of-a-kind Porsche hybrid. Check out the story for yourself. My goodness.
In my Tweets this morning, Guy Kawsaki posted this video from Lewish Howes about the top eight ways to use social media. If you ask me there’s only two things you need to do: be interactive and give relevant content. The video’s cool.
Take a world-renowned brand, Facebook integration and your webcam and match yourself with another user on the site. I would’ve LOVED a celebrity match up, but this is brilliant use of the technology and a great way to keep interaction levels high on the site. And, while you’re waiting, you’re treated to product imagery. Thought you may ask yourself, “What’s the point,” it definitely does match up with their brand persona.
It’s also a REALLY creepy way to meet a twin… Hm…
Check out the Coke Zero Facial Profiler for yourself.